The popularity of the internet has encouraged real estate agencies to post listings in an online real estate market. This not only increases the exposure of the company and properties, but improves the amount of viewers and potential tenants or buyers. Of course, just placing the details of a property online can be useful but it may not be successful; to be a successful listing you will require some imagery you will need to hire a product photographer if you are not good at it. This is where the use of a real estate photographer is required. A listing with strategic photographs is more likely to attract buyers, but finding the best individual to provide these photographs can be tricky. This article will provide information on the points to consider when searching for the ideal real estate photographer.
1. Viewing A Portfolio
The first step to hiring the correct real estate photographer is to determine whether or not they have the necessary skills for your needs. This can be identified by perusing the professional’s portfolio. Fortunately, many portfolios are now available via online websites; however, it is recommended that you discuss the previous projects with the individual during an initial consultation. Face-to-face discussions will not only provide insight to the type of photographing, but also the photographer themselves.
2. Reading Testimonials
Once you have perused portfolios and chosen a certain number of agencies, at least three to be compared, it is advised that you review some testimonials. The testimonials will assist in identifying their level of customer service and skill. Positive reviews will contribute to a positive reputation which is beneficial to your company. The testimonials can typically be found on official websites, but it is recommended that you read reviews on third-party review sites to gain a rounded opinion of the individual.
3. The Cost Of The Service
The majority of freelance real estate photographers will operate on a contractual basis and an hourly basis; however, the projects can also be based on a specific set rate. To determine whether or not the cost of the service is within your financial limit it is recommended that you draft a budget before contacting any photographers. A budget will detail what is affordable and what is not affordable. It may be tempting to opt for more expensive photographers but you must consider the long-term investment and whether or not you will be receiving value for money. This should be discussed during an initial consultation where quotes will be acquired.